Syracuse University

Maxwell School of Citizenship & Public Affairs

Department of Public Administration

 

PPA 748: Nonprofit Management and Governance

Professor: Arthur Brooks

Meets: Mondays, 2:15-6pm, Maxwell 111

 

SYLLABUS

 

I. Course Description

 

The nonprofit sector is a large, growing, and increasingly-entrepreneurial part of the economy of the U.S., as well as that of many other countries. Nonprofit administration and social entrepreneurship requires knowledge of subjects unique to this sector: the structure of the industry, the practical effects of nonprofit tax status, fundraising, volunteer and Board management, and the relationship with government, to name a few. This class will provide a basis of knowledge on these issues from the standpoint of both practitioners and nonprofit researchers. Topics will be covered through lectures, guest speakers, and student discussion and presentations.

 

II. Materials

 

·         Class reader. This is available at the Campus Copy Center.

·         Brooks, Arthur (2008). Social Entrepreneurship: A Modern Approach to Social Value Creation. Prentice-Hall.

 

III. Class details

 

Basis for grading

1.    Case studies: 45%

2.    Presentation: 15%

3.    Article summaries: 35%

4.    Class participation: 5%

 

The case studies are assigned for each unit of the class; the instructions for each are in the textbook. There are five possibilities, of which you are required to do at least two. You can do more than two if you want; I will consider your two highest grades. Turn in the cases when designated in the schedule.

 

The presentation is an 10-15 minute briefing of one of your cases or summaries, followed by questions. It should be prepared using Powerpoint; you can do the briefing using either the overhead projector or computer. Briefing instructions and a template you might want to use are posted to the class website.

 

The article summaries are based on the 20 journal articles in the class reader. Of the articles you are required to read for class, you will select two and summarize them critically for a nonprofit Executive Director. Alternatively, you may select articles of your own to analyze, but they must be from refereed academic journals, correspond to the topics we are covering at that time in the class, and you should get my OK first. Specific instructions for these summaries are posted to the class website. They are due the class after the week they are assigned for reading.

 

Class participation is important in a seminar course, and a number of our activities revolve around your collaboration. Therefore, participation figures into your grade.

 

IV. Contacts

 

Office Hours: MW 11:30-12:30, or by appointment

My Office: Eggers Hall 314 (inside the Campbell Institute)

Phone: 315-443-3719

E-mail: acbrooks@maxwell.syr.edu

Course homepage: http://faculty.maxwell.syr.edu/acbrooks/Pages/Courses.htm

 

V. Schedule

 

1. August 25

Topic: Introduction to the nonprofit sector and the basics of social entrepreneurship

Text: Chapters 1, 2

Reader: Young & Steinberg [1], Salamon et al. [2], Salamon [3]

Activity: Cases: DonorsChoose.org (chapter 1), Co-Abode (chapter 2)

 

September 1. Labor Day—NO CLASS

 

2. September 8

Topic: Philanthropy and volunteerism

Text: Chapter 7

Reader: Hodgkinson, et al. [4], Lenkowsky [5]

Guest speaker: Thomas Walsh, Senior VP for Institutional Advancement, SU

 

September 15—NO CLASS

 

3. September 22

Topic: Fundraising and marketing

Text: Chapter 8

Reader: Fogal [6], Van Slyke & Brooks [7]

Guest speaker: Michael Crinnin, Executive Director, AIDS Community Resources

Case due: Social Venture Partners (chapter 7)

 

4. September 29

Topic: Earned revenues, government funding, and public policy

Text: Chapter 6

Reader: Van Slyke [8], Brooks [9], Steinberg [10]

Guest speaker: Ginny Donohue, Founder and Executive Director, On Point for College

Case due: Syracuse Symphony Orchestra (chapter 8)

 

5. October 6

Topic: Nonprofit human resources and leadership

Reader: Oster [11], Liao-Troth [12], Goleman [13], Herman and Heimovics [14]

Activity: TBA

Case due: Artists for Humanity (chapter 6)

 

6. October 13

Topic: Measuring nonprofit effectiveness

Text: Chapter 5

Reader: Keating and Frumkin [15]

Activity or guest speaker: TBA

 

7. October 20

Topic: Political and economic theories of nonprofits and social capital

Reader: Putnam [16], Fukuyama [17], Brown & Slivinski [18], Steinberg [19]

Guest speaker: Dale Johnson, Executive Director, Hospice CNY

Case due: InsightArgentina (chapter 5)

 

8. October 27

Topic: Social enterprise business planning

Text: Chapters 3-4

Activity or guest speaker: TBA

 

9. November 3

Lecture clean-up

Student presentations (appx. 10)

Case due: Children for Children (chapter 3)

 

10. November 10

Student presentations (appx. 20)